POSITIONING Continuing with our four part series on the Four Keys to Headshot Photography, by Orange County Photographer, Mark Jordan, we are going delve into Four Keys to Headshot Photography Part Two, Positioning. Though my series was written so each of the four factors are meaningful on their own, I do advise taking a quick look at section...

PLANNING PREFACE: What is your Headshot photography communicating to your client’s community and their potential clients? It cannot be overemphasized, people do equate the quality and credibility of your your client’s craft by the HeadShot they present to the world – 90% of which is made at the subconscious level. Long gone are the days...